Thursday, November 24, 2011

Welcome to Service in Denmark

Ask economists about countries in the world that have a large proportion of service industry and many of them will mention Denmark. A small country hidden away between the large manufacturing industry of Germany and big brother Sweden. Although many people will have difficulties finding it on the map, Denmark is the home country of service giant ISS! As other countries like Netherlands in Europe and Singapore in Asia, Denmark is highly dependant on it's service industry, since manufacturing traditionally is located in neighbouring countries.

Surprisingly enough service companies are not always service minded. Many service companies these days are run as if they are manufacturing goods. Efficiency is key and of course in countries with high wage levels, this should also be high on the management agenda. One tends to forget though that the quality of service itself should always be priority number 1...

This blog is meant to share comments about service in Denmark. Our goal is to create awareness in Danish service companies of how their quality is perceived by their customers and eventually to increase the service level.

We will be fair, but also straight forward. As a Dutch expat I have learned that directness is highly appreciated in Denmark, which is actually a prerequisite for fast learning. So far so good!

Long live to the Danish Service Industry!

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